Assume that a leading bicycle-manufacturing company is currently evaluating two IT investment projects. The first IT investment project (called Mfc-BDA) is to develop a manufacturing big data analytics system for improving the manufacturing productivity and reduce defects in the manufacturing process. The second IT investment project (called Bike-IoT) is to explore the use of Internet of Things (IoT) technology to record riders' riding habits and monitor bikes' status (e.g., tire pressure) so that riding experiences and safety of riders can be enhanced. Clearly, these two IT investments, like any other IT investment projects, will involve firm-specific, competition, and market risks. Please answer the following questions.